Covington: Southeast blend price forecast $3.50 higher for 2022

Industry trends explored at Georgia Dairy Conference

Calvin Covington gives Southeast Dairy Outlook at Georgia Dairy Conference in January. S.Bunting photo

By Sherry Bunting, published in Farmshine, Feb. 11, 2022

SAVANNAH, Ga. – “Everything is going up, and quickly. Class IV is driving milk prices, with good demand for both butter and powder, especially for exporting,” said Calvin Covington as he presented the Southeast dairy outlook during the 2022 Georgia Dairy Conference, attended by around 300 dairy producers and industry members in Savannah in January.

He forecast the 2022 Federal Order blend price average (not mailbox price) for the Southeast region will be up $3.50, with most of that increase on higher butterfat, predicted to average $2.54/lb.

Covington’s 2022 blend price projections range from $23.01 in the Appalachian Order 5 and $23.05 in the Southeast Order 7 to $24.81 in Florida Order 6.

He noted that the market beat his conservative 2021 projections by 50 cents to the good. 

“I’m still on the conservative side this year because prices can decrease as quickly as they increase,” Covinton said. “A small change in supply or demand makes a larger change – up or down – in your milk price.”

Covington went through the numbers for 2021, noting reduced milk production, reduced product inventories, reduced Class I sales, a narrowing of the Southeast milk deficit, expanded exports, and expanded domestic demand as trends that are expected to persist into 2022 – especially on the milk production side as supply programs, production cost increases and limits on available labor keep a lid on milk growth nationwide, even worldwide.

Come 2023-24, Covington sees production “jumping up” because of new cheese capacity coming on line in the next two to three years. 

“Texas and the I-29 corridor (Central Plains) are bringing cows to where the plants are growing. We can see this in the production numbers,” he said.

As the milk supply in 2022 is likely to be restrained, Covington looks to the signs that domestic and export demand will continue strong, but questioned how inflation will affect consumer buying power.

The availability and consistency of labor also continues to challenge the dairy supply chain and its customers on the foodservice side.

Be prepared for the unexpected, he cautioned, reminding producers that 2020 was forecast to be a good year, and then the unexpected happened – Coronavirus – so all bets were off.

Exports play bigger role in milk price

“Export demand has become very important to your milk price,” said Covington. “We are seeing the strongest demand yet… and look how dependent the industry is on the export market, sending a record 17.1% of supply overseas — up from 15.8% in 2020.”

Using the available figures for the first 11 months of 2021 to gauge it, Covington said overall export demand is up 11.5% for 2021. Over the past decade, the year over year export demand gains averaged 4.3% by comparison.

Add to this the increase in domestic demand, up 1.4% in 2021, and the net gain in dairy demand for 2021 is more than 3% — almost double the 10-year average year over year demand increase of 1.7%.

Unfortunately, on the fluid milk side, USDA reports sales are down over 4% in 2021 vs. 2020, according to Covington.

“Exports are having a bigger part in your milk price,” he said, noting that global milk production in major dairy exporting countries is flat to lower, pushing global dairy prices higher. “Our prices are well below the world prices, making us very competitive. We’re exporting twice as much butter, and 75% of our nonfat dry milk is being exported.”

That’s positive for the skim price, and the doubling of butterfat exports along with domestic demand push the other side of the fat/skim equation higher.

Milk production trends

Even though 2021 milk production will clock in at around 1% over 2020, Covington honed into the production and cow losses on the back half of the year, using July through November data.

Cow losses at 124,000 head in those five months “are the biggest drop since 2009,” he said.

At the same time, milk per cow had been increasing the first part of the year but flattened in the second half as cost of production caught up to milk prices.

“Production is lower now because of less milk per cow and fewer cows,” said Covington.

Looking at just the back half of 2021, Covington broke the 24 monthly milk reporting states into thirds and showed the geographic shifts (Table 1, above): 8 states were up more than 1% in production, 8 states had reduced production and 8 states were in between.

Significant in the gaining top-third is Georgia, with July through November 2021 production up 3.2% over the same period in 2020.

“Georgia added more cows and increased milk per cow,” said Covington. He said as Florida is losing production, Georgia is gaining and getting closer to Florida.

On the bottom third, the back half 2021 milk production decreases were 4.6% in Florida and 3% in Virginia.

“Florida lost 6000 head and Virginia 3000,” said Covington. “This tells me people are going out of business.”

Looking at the three major milk states of the Southeast region for the year, Covington noted that Florida is down 4.8%, Virginia down 3.3% and Georgia up 1.1%. The other seven states of the Southeast are collectively down about a billion pounds over the past few years.

In the Northeast, Covington’s chart showed New York’s production for those months was up 1.1%, barely putting it in the gaining third, while Pennsylvania’s production was 2.3% lower and Ohio of 1.1%.

In the West, the chart showed Texas up 3.9%, but New Mexico down 9.9%; Wisconsin and Minnesota up 3.2 and 2.7% and Illinois down 1.4%; South Dakota continues as the largest percentage gainer, up 16.7% on the back half of 2021.

“South Dakota tops the list with expansion in cheese capacity,” said Covington. “Cheese expansion is also underway in Texas, and milk production is growing there too.”

Dairy inventories and commodity production are down

Dairy inventories are down. “One of the best barometers for milk prices is looking at inventories, to see if they are building or declining,” said Covington. They are declining with butter inventory down 16%, powder down 21%, whey down almost 9%.

Cheese inventories are up 9.6%, which isn’t bad, according to Covington.

“We’re going into 2022 with really no challenge of inventory,” he said.

On the commodity production side, Covington observed that, “We do not have excess cream. Butter production is lower and powder production is lower. Fluid milk consumption is lower, but the fat percentage is higher, decreasing the cream supply. Demand for other cream products has also been good.”

With cheese production up 1.3% overall, Covington said the real positive here is Italian cheese production up 5.6% is the bulk of the increase. 

“This tells you the product is moving,” he said, “because it’s the fresh cheese production that is higher. They don’t usually make Italian cheese without a sale for it.”

Southeast fluid milk changes

Together, all three southeastern FMMOs had 4.2% less milk going into Class I in 2021. (Table 2, above)

“2021 was a poor year for Class I in the Southeast, but we are comparing to when the food box program was in effect, and that program gave quite a lift to fluid milk in 2020,” said Covington. This loss translates to about one million pounds per day.

Utilization percentage has remained about the same at a little over 72% across the three FMMOs. As Class I sales have declined (4.2%), Southeast production has also declined (3%), so there is little change in utilization percent.

The structure of Class I pool distributing plant ownership has also changed in the Southeast, post-Dean, with 9 of the 44 plants supermarket owned and 19 cooperative owned.

The Southeast region is producing 103 pounds of milk per capita annually, down 20 pounds while fluid milk sales per capita, at 134 pounds, are off by 7 pounds – putting Southeast per capita production 31 pounds below fluid milk per capita consumption.

“The size of the deficit gap is smaller than it was in 2010 due to sales declining more than the production declines over the past decade,” said Covington.

Looking ahead to questions asked about FMMO reform and the Class I mover calculation, Covington said he “would hope we can get back to the ‘higher of’ – realizing what it costs to serve a fluid milk market.”

He shared concern about what happens to orderly marketing when Class I is underpriced vs. the other milk classes.

“Fuel cost estimates are a big concern, and there are other costs,” said Covington. “The cost to serve Class I markets keeps going up. The biggest issue is the FMMO system started when fluid milk was king, and now it is becoming a minority, especially in some areas of the country where processors will wonder, why be in the Federal Order?”

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‘Consumers are smarter than us, they are buying more fat.’

Covington more optimistic for dairy in 2019

(Above) Calvin Covington is the retired CEO of Southeast Milk, Inc. and formerly with American Jersey Cattle Association and National All Jersey. He has published many articles in Hoards Dairyman and other publications and is respected for his insights on milk marketing. Covington came to Lancaster County, Pennsylvania from his home in North Carolina on Jan. 29 to talk about dairy markets — from the Northeast perspective — at the R&J Dairy Consulting winter dairy meeting. The previous week, Covington spoke at the Georgia Dairy Conference in Savannah, giving the Southeast outlook and perspective there. He also shared with producers that butterfat is driving milk check value because consumers are smart, they are choosing whole milk, butter and full-fat natural cheeses. He urged producers to hold their industry organizations accountable on selling and promoting fat and flavor. He encouraged farmers to focus on pounds of components to improve milk prices at the farm level.

By Sherry Bunting, from Farmshine, February 1, 2019

EAST EARL, Pa. — Bringing a bit of good news, along with good understanding, of dairy markets, Calvin Covington kicked off R&J Dairy Consulting’s winter dairy seminar Tuesday (Jan. 29) talking about what needs to happen for milk prices to improve.

He had the full attention of the 300 dairy producers who gathered at Shady Maple Smorgasbord in East Earl for the meeting, where they learned that Covington anticipates 2019 Federal Order blend prices in the Northeast to improve by $1.00 to $1.50 in 2019 compared with 2018.

“But it’s going to be a walk, not a run. they will move up gradually,” he said. “Last year, I was pessimistic. This year, I am a lot more optimistic.”

Covington also talked about the “4 C’s” that need tochange as the major factors to improve farm level milk prices: Consumption, Cow numbers, Components and Cooperation.

“The most important is consumption,” said Covington. “What is the consumer telling us?”

He showed a graph of how overall dairy consumption has steadily increased on a solids basis from 2000 though 2018, and he displayed a chart (above) showing that the consumer is telling us they want the milkfat — that it’s the solids in the milk — the bufferfat and protein — that give milk value.

“Exports are growing. That’s where most of our growth in demand has been coming from… but we export commodities — milk powder, whey, lactose,” he said. “We export very little butter and cheese.”

While he said exports are of course important to the milk check, he emphasized the need to focus on domestic demand, which has been overlooked and “presents real opportunity. What can we do to lift domestic demand and make that happen?”

In a word, said Covington: “Milkfat. That’s number one. We in the dairy industry need to talk about milkfat and not hide behind it not wanting things to change. Consumers are a whole lot smarter than we are. They are figuring it out. They are buying more fat… and we need to sell thatt.”

He said that the average fat content of all types of fluid milk sales from fat-free to whole milk — nationwide — is 2%.

“If that moved up by just 1/4 to 1/2 of 1 percent, the difference in farmer milk checks would be substantial. Fluid milk sales have been declining (in total), but whole milk sales are up three years in a row,” Covington explained.

“Consumers want that taste, and we’re not talking about it.”

He also pointed out how per capita butter consumption is at its highest point in over 10 years.

“That’s big, and that’s why the butterfat price in your milk check is double the protein price,” said Covington, explaining that in addition to butter, natural cheeses are one-third fat, that we forget about.

“Natural cheese consumption is higher, but it’s the processed cheeses, that contain less fat, that are moving lower,” he said.

He noted that for many years, the research said fat is bad for us.

“Now smart people are showing this to be false and we have books and articles about how butter, cheese and whole milk are good for us.”

Covington noted that what the industry needs to focus on is giving consumers more of what they want and not being afraid to “sell more fat. That will up your milk price,” he pointed out, encouraging producers to focus on pounds of components because this is the majority of how their milk price is determined.

He shared a story about meeting Queen Elizabeth in England with one of the oldest Jersey herds in the world. Those cows produce more than 6% fat, and that’s what she drinks and she’s 92 years old.

He also observed that the Queen knows as much about cows and agriculture as about anyone he’s met.

Look for more highlights and details from Covington’s fascinating discussions and his 2019 market outlook for the Northeast and the Southeast in a future Farmshine.

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